YACHTING LAWYERS
Branding, Website Design
2019/2020 (delayed due to covid-19)
www.yachtinglawyers.com
THE CHALLENGE
Redesign of the website to improve the look and make sure the site had a good user journey on different devices. The old site was confusing and not responsive, so improving the navigation and making sure the user could find all the relevant information easily was of high importance.
THE APPROACH
Firstly I created two versions of wireframes with layout and navigation suggestions. The client received these together with the sitemap, and they could decide on which design to develop.
I then added visual elements, improved hierarchy in the navigation and text content with interactive prototypes through Adobe XD links. This way they could see how the real experience and flow would be, and easily give feedback.
THE RESULT
Responsive website with a contemporary look
Clearer navigation throughout the site, that now delivers a more engaging user experience
Clear and consistent branding used throughout the site for a strong, cohesive brand presence
Frida Hellberg 